Digital Analytics is a professional development marketing course that will empower you to be a more data-savvy marketer–and enable you to feel more confident in your marketing decisions and investments.
This 10-week facilitated online course is built on a foundation of strategic marketing planning. We’ll attempt to create a clearer path between the marketing plan vs. results of different digital marketing activities.
Digital Marketing Project is the capstone course for the Digital Media Marketing postgraduate program that focuses on building an online portfolio for your personal brand through the creation of different content.
This 15-week facilitated online course enables a deeper dive into content marketing and distribution. You’ll develop a content strategy and plan, create different types of content, and distribute it using social media.
Mobile and Location-Based Marketing is a postgraduate marketing course that focuses on deciding how to integrate mobile and location-based technology into marketing activities–online and offline.
This 15-week in-person course explores topics in consumer behaviour, UX design, mobile and location technologies and campaigns, and ethical and legal issues from the perspective of the mobile user.
If you think my INTP-ingenious problem solver-secret weapon-ness could help build your, your employees or your members marketing confidence; it would be great to hear from you!
My areas of specialization are learning experience design, personal branding, marketing strategy, digital analytics for marketing, content marketing and social media marketing.
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